Privacy Policy

1. Who we are

Pennock Performance
Keizersgracht 452, 1016 GD Amsterdam
KVK: 42067960
Email: floris@pennockperformance.com

2. What data we collect

We collect data in the following ways:

Contact information you provide when booking a call (name, email, company) via Calendly
Data submitted through our partner forms (name, email, company)
Analytics data via Google Analytics 4 and Google Tag Manager (anonymised where possible)

3. Why we collect it

To respond to your enquiry or booking
To improve our website and services
To meet legal obligations

4. Third-party services

We use the following third-party services that may process your data:

Calendly:for scheduling calls. Subject to Calendly's privacy policy.
Google Analytics 4:for website analytics.
Google Tag Manager:for managing tracking scripts.
Google Ads:for conversion tracking.

5. Data retention

We retain personal data only as long as necessary for the purpose it was collected, or as required by law. Contact data is deleted upon request.

6. Your rights

Under the GDPR you have the right to:

Access the personal data we hold about you
Request correction or deletion of your data
Object to processing of your data
Lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens)

To exercise your rights, contact us at floris@pennockperformance.com.

7. Cookies

This website uses functional and analytical cookies. Google Analytics is configured to anonymise IP addresses. You can disable cookies in your browser settings at any time.

8. Changes to this policy

We may update this privacy policy from time to time. The latest version is always available on this page.

Last updated: April 2026